News Wraps
Recent industry news briefs and interesting information for our visitors and customers.
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Mother uses vehicle wrap to help catch killer
Tulsa World | Jun 12, 2008
Wrapping up business
Business in Berkshire | May 21, 2008
Business finds vehicle wrap niche
Northeast Mississippi Daily Journal | May 17, 2008
Police cars get a wrap makeover
Noblesville Ledger | May 14, 2008
City of Winston-Salem recycles Davis Cup building wraps
EarthTimes | May 13, 2008
Dealer creates "transparent" Subaru Outback
Motor Trend | May 9, 2008
Good Question: How do building wraps stick?
WCCO-TV, Minneapolis MN | May 7, 2008
Chattanooga print shop wins Mutoh Sign Shop Makeover
Chattanooga Times | May 6, 2008
Wrap Advertising Idea Nets Big Profits
Phoenix East Valley Tribune | Apr 27, 2008
Building wrap serves eco purposes
TimesofMalta.com | Apr 17, 2008
City uses building wrap to celebrate heritage
BarrieAdvance.com
Jul 24, 2008
Barrie, Ontario is looking to young artists to capture the city's past, present and future in a mural that will be erected on the Collier Street Parkade.
City officials say the city's plan is to encourage emerging artists to reflect on Barrie and design a mural. After a panel chooses the piece or pieces that will be enlarged into a mural, the city will work with a local printing company to create a building wrap.
Ray-Ban building wrap adds human component
UTalkMarketing.com
Jul 4, 2008
Ray-Ban's six-story 'adverart' work has been unveiled in the heart of Manhattan as part of the brand's 'Project Colorize' marketing concept. But how to generate interest?
Ray-Ban's answer was to stage a series fake-flash mobs. Street teams converged onto 6th avenue, staring at the ad, decked out in Ray-Ban shades (obviously), and froze like statues.
The result? Lots of passing commuters stopping in their tracks to see what the mobbers were looking at.
City debates wrap advertising on buses
The Capital Times, Madison WI
Jul 2, 2008
Madison, WI's City Council voted to keep Metro bus windows covered by full-wrap advertising after a heated debate over the trade-offs between advertising revenue and the wraps' effects on the riding experience.
Council members voted on resolutions that would have eliminated full-wrap advertising and limited partial-wrap advertising that covers some or none of the windows on a bus. Ultimately, however, the higher revenues of full-wrap advertising and the potential to maintain and expand bus service with that revenue outweighed concerns that the advertising diminished the experience for riders and, in some cases, aggravated medical conditions.
High gas prices create demand for wraps
The Earth Times
Jun 17, 2008
SkinzWraps, Inc., announced today that it expects a record second quarter for 2008. SkinzWraps is seeing that small business owners, especially those who can't cut back on driving because their business requires it, want their vehicles to have a promotional function by having them wrapped to brand their business.
Soaring gas prices bring new value to vehicle wraps
PRWeb
Jun 16, 2008
With the pain at the gas pump getting worse every day, what would you do to get your boss to help pay for your gas? Employees at Jobing.com already have the answer to that question: turn your car into a mobile billboard for your employer. The company pays a monthly stipend and covers 100% of employee fuel costs- whether personal or business related. Participating employee vehicles are wrapped with company branded, eye-catching designs; Jobing.com covers all related expenses and adds extra money to employee paychecks for participating.
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